This week we are focusing on the application side of technology, not just the theoretical aspects. This leads us to a discussion on BlueDot, a Software company that tracked the spread of novel corona virus much before the official alert of the same. Blue dot, a Canadian company that...

A/B Testing also known as Bucket testing or Split Run Testing is a research methodology used to evaluate user experience. It is widely used by e-commerce and social media websites as well as popular tech giants to analyse versions that works better. It was first used in 1835 for...

As the name indicates “Big Data” means data in huge volume. The process of generation has accelerated its pace towards the end of 20th century. This was mainly because computer and technical devices has become more cheaper, smaller, advanced, efficient and faster. This in turn accelerated the number of...

Data has become an integral part of marketing decision making in the current business world. For this reason, any syllabus that trains a business executive is incomplete without a section in metrics. Metrics can be defined as “a measuring system that quantifies a trend, dynamic or characteristics.”  William Thomson,...

Population, Sample and Variable are three key terms that are inevitable in any Statistical Analysis. To find the difference between these terms let’s take the example of a sales analysis in a mobile shop In this case the customers of the mobile shop constitute the study group, which we...

We have been introduced to ‘Statistics’ since our school days. In our lower grades the statistics we got introduced is mean, median, mode, etc. As we progressed higher, we got introduced to many complex statistical operations like Standard deviation, variance, various coefficients, etc. Coming to the application side of...

Machine learning is not a future promise, rather it is a current and developing technology. Whether it is the spam filter in your personal mail account or the online shopping site that suggest products of your likes, all these are examples of machine learning. In this blog we will...

In my journey as a beginner in the world of blogging, I came across certain terms that were really necessary to have a basic understanding. Some of them are as follows: Web hosting service is a kind of Internet hosting service that enable an individual or an organization to...

‘The adventures of an IT Leader’ narrates the journey of a fictional character Jim Barton, from a Business manager(Head of Loan Operations)  to the IT head (Chief Information Officer) in a fictional company. There is a chapter in the book dealing with estimating value from IT projects so that...